Inspira Health: Like a Mother

This concept shows that matter how you approach your pregnancy or your birth experience, Inspira Health helps you do it your way.

Our expanded digital initiative took the “Like a Mother” campaign one step further, to help moms create their very own birth plan. Through this interactive digital experience, moms not only learned about the personalized birthing options Inspira offers, but they came away with a plan that will help them feel empowered and in control of their birth experience.

COPY: ELISABETH MERICLE

ART DIRECTION: NATALIE CROSS

EDITOR: BRYAN TYLER

DESIGN SUPPORT: JENNIFER BETIT

CONCEPT BY NATALIE CROSS, ELISABETH MERICLE

CDs: MEREDITH SCHWINDER, CHRIS GRENIER

ECD: GARY GREENBERG

AGENCY: BROWNSTEIN GROUP, 2021

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Inspira Health: The Power of Small

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Inspira Health: Born to Care