MJHS: How I Met Elderplan
Medicare Advantage plans can be confusing. So we set out to make Elderplan’s Medicare Advantage plans as easy to understand as possible. By using testimonial-style interviews, we let plan members and their family tell the story of how they first met Elderplan and why they chose it for their health coverage.
COPY: ELISABETH MERICLE
ART DIRECTION: MATT RONDOS
EDITOR: BRYAN TYLER
CONCEPT BY JIM DIGIOVANNI, RYAN COOK, ELISABETH MERICLE, MATT RONDOS
ACDs: JIM DIGIOVANNI, RYAN COOK
ECD: GARY GREENBERG
AGENCY: BROWNSTEIN GROUP, 2023